Infographic: Fixing the Affiliate Disconnect
A new survey-based report from London Research and Partnerize looks at the partnerships and affiliate marketing industry, and explores why many CMOs are still limiting their investment in a proven channel.
This infographic summarises the new State of Partnerships and Affiliate Marketing 2024 report which is now available for download.
United Kingdom
Linus is Director of London Research, a sister company to Digital Doughnut (and part of Communitize Ltd) focused on producing robust research, in-depth analysis and insightful data points. He is an experienced digital marketing analyst who spent more than a decade setting up and building the research function at Econsultancy, a digital research and training company now owned by Centaur Media. Linus, who is a regular speaker at industry events, holds an honours degree from the University of Oxford and an MBA from Cranfield School of Management. He previously worked as a national newspaper journalist for UK broadsheet newspapers including The Guardian, The Independent, The Daily Telegraph and The Times. After completing his MBA, he worked in market research for two years, before becoming Econsultancy’s first analyst in 2005. After leaving Econsultancy, where he oversaw the production of hundreds of survey-based trends reports, buyers’ guides and best practice guides, he launched ClickZ Intelligence for B2B media company Contentive.
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