Advertising
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Digital Advertising Spending Sees Massive Increase In Q2 Of 2024
New research from Skai is shedding light on the great increase in digital ad spending during the second quarter of…
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Research Exposes High Costs and Low Returns in Google’s Advertising Ecosystem
If you frequently use Google, you’ve likely encountered ads during your searches. It’s a common belief that companies like Nike…
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YouTube Fails To Remove Explicit NSFW Ads Despite Vowing To Take Action
Video streaming giant YouTube has failed to combat its problem of NSFW ads featuring explicit-themed content on the app. If…
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Google Abandons Plans To Depreciate Third-Party Cookies On Chrome
It looks like tech giant Google is going to make a lot of advertisers happy with its recent decision to…
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IAS Reveals that Risky Political Content and Misinformation Gets More Ad Impressions
Integral Ad Science’s latest analysis reveals that while risky political content and misinformation are rapidly spreading in the USA, they…
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Apple Takes Direct Aim At Other Browsers While Boasting Safari’s Robust Privacy Features In New Ad
Apple has just rolled out a new and in-your-face marketing campaign promoting its Safari browser. The company has opted to…
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Understanding Bad Ads on Websites: What Drives Their Presence?
Bad ads keep popping up on famous and legitimate websites on the internet, enticing visitors to click on them, potentially…
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