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Strategies for Agencies
5 Essential Agency Metrics to Improve & Protect Your Profitability
As a marketing agency profitability consultant, I see it time and again. An agency’s chief says they’ve never been busier…
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Copywriting
20 Neuromarketing Techniques & Triggers for Better-Converting Copy | WordStream
You know it’s emotions, not logical reasoning, that drives decisions, right? By evoking a particular emotion in consumers, you encourage…
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Digital Marketing
Multichannel Marketing versus Omnichannel Marketing for SaaS – Wishpond Blog
Firstly, let’s define Software as a Service. SaaS is a cloud-based service model where software is provided over the Internet.…
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Digital Marketing
Email Marketing Visuals: A Quick Guide To Grab People's Attention – Wishpond Blog
We’re visual creatures. As a species, we may be capable of some awesome feats, but at heart, we do like…
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Digital Marketing
5 Analytics Tools Every Distributed Marketing Team Should Use – Wishpond Blog
Marketing without analytics is like training without a plan — sure, you may be making progress, but you’re likely not…
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Ecommerce
The Art of Product Description: A Guide to Minimizing E-commerce Returns – Wishpond Blog
In the world of e-commerce, reducing return rates is not just about saving money—it’s about creating a seamless shopping experience…
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Sales
Sales Outreach: The Definitive Guide (2023)
If you’re looking to make the most out of your sales efforts, you should be familiar with the concept of…
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Data & Analytics
7 Ways to Use Data Analytics to Improve Your SEO Ranking – Wishpond Blog
We’ve all heard the phrase big data analytics being thrown around. Technology has made it possible to get clear on…
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