9 Best Free CRM Software for 2024

Pros

• Highly intuitive when operating, navigating, and setting up the system
• Email automation and email marketing tools included in the Free plan
• All-in-one sales, marketing, service, and content management modules across all plans included in Customer Platform

Cons

• No cost scalability; huge price jump from Starter ($15 per user, monthly) to Professional ($1,080 per month)
• Telephone capabilities not included in the Free plan
• Free plan support limited to community forum and self-help resources

• You want the most intuitive free CRM software for small business: HubSpot CRM is known for its product ease of use. It leverages a modern, simplified interface that makes the system intuitive when navigating between the many pages and tools. Additionally, it gets excellent reviews for feature operability and setting up the various sales, marketing, and service software modules.
• You are a RevOps team: HubSpot CRM has the CRM Suite that consists of the Sales, Marketing, Service, Operations, and Content Management Hubs. As many companies are moving toward a revenue operations (RevOps) structure that puts each function under one umbrella, HubSpot is an excellent free option that can put all your customer data and processes under one system to enhance collaboration between each team.

• You want a more scalable option: HubSpot CRM is not ideal once you’re ready to upgrade to a paid plan, as the subscriptions get relatively expensive compared with the other products on this list.
  • Alternatives: Zoho CRM is our pick for the most cost-scalable CRM, as you get four paid plan options that range from $14 to $52 per user, per month, depending on your feature and data capacity needs. ClickUp is another great option that offers two plans that range from $7 to $12 per user, monthly, plus a custom-priced Enterprise tier.
• You need free telephone capabilities: While great for mass email campaigns and live chat engagement, HubSpot CRM’s Free plan does not include telephone integrations to handle calls from the CRM.
  • Alternative: Freshsales and Bigin both offer a free, built-in telephone system that you can use for phone calls with customers.

Cost: $15 per user

Notable features:

• Everything in the Free plan
• Payment processing through automated clearing house (ACH) and Stripe integration
• Telephone usage from the CRM with up to 500 minutes per account monthly
• Multiple ticketing and deal pipelines with deal tagging tools
• E-signature on sales documents
• Expanded ads management tools for deploying and tracking online ad campaigns
• User notifications and task assignment automation based on deal changes
• Call-to-action (CTA) design tools

Cost: $1,080 per month for five users

Notable features:

• Everything in Starter Customer Platform
• Deal, contact, and company scoring
• Multiple sales teams
• Social media integrations to manage social accounts and posts
• Sales sequences for sending automated email and LinkedIn messages to prospects
• A/B testing on email messages and landing pages
• Data duplicate detection and merge
• Automatic lead rotation
• Advanced SEO analytics for web pages
• Multiblog management plus users can host an on-demand video library
• Custom reporting with sales forecasting and goal tracking tools

Pros

• Account management, deal tracking, appointment booking, and a built-in telephone system included in the Free plan
• Well acclaimed for its product ease of use and minimal learning requirements
• Excellent cost scalability for adapting to growing business needs; relatively inexpensive with plenty of plan options

Cons

• Free plan limited to just three users
• Direct and mass email available only in paid plans (starting with Growth at $9 per user, monthly)
• Workflow automation capabilities not available in the Free plan

• You are an account-based business: Freshsales provides free account management tools with added features like built-in appointment scheduling, a telephone system, client data management, activity tracking, and document storage. This expands users’ freemium features so they can stay better connected with their accounts.
• You need intuitive free CRM software for your small business: In addition to no-cost sales tools, Freshsales stands out as one of the most intuitive CRM systems on the list. More specifically, users find that the platform is easy to set up and has intuitive features—ensuring an optimal CRM experience.

• You want no-cost email capabilities: Freshsales is great for teams who want to utilize calling outreach to generate leads for free. However, if those teams wanted to use email communications for direct and mass email marketing, they’ll need to subscribe to the Growth plan for $19 per user, monthly.
  • Alternatives: HubSpot CRM, EngageBay, and Insightly CRM each offer email capabilities on their free-forever plans.
• You need free workflow automation tools: Freshsales offers workflow automation capabilities to assign, create, or update data records based on preset triggers. However, users must be on the paid plans (starting at $9 per user, monthly) for access.
  • Alternatives: Zoho CRM includes basic automation for free if you just need to auto-create tasks and records, assign them to users, and generate automated email notifications. ClickUp is another solid option if you want complete automation customization control and only need up to 60 triggered workflows per month.

Cost: $9 per user

Notable features:

• Everything in Free
• Record tags for contacts, accounts, and deals
• Access to third-party CRM integrations
• Expanded communications including text, chatbot, and email
• Integrated communications using Facebook Messenger, WhatsApp, Apple Business Chat, and Google Business Messages
• Product catalog
• Quote and invoice generation
• Automated CRM workflows
• AI chatbot builder to auto-engage prospects and website visitors, identify visitor intent, answer questions, and generate leads
• Lead scoring through Freddy AI

Cost: $39 per user

Notable features:

• Everything in Growth
• Multiple sales pipelines
• Automated contact, lead, and account assignment
• Teams can book meetings directly from live chat
• Automated workflows with time-based triggers
• Freddy AI for deal insights
• Smart Matches data duplication powered by Freddy AI
• Sales forecasting
• Multicurrency support

Cost: $59 per user

Notable features:

• Everything in Pro
• AI forecasting insights that predict deals to commit to a forecast
• Automated profile enrichment
• Customizable modules or apps within the CRM

Pros

• Robust free ecommerce features such as order and payment processing, product lists, inventory management, and shipping cost calculator
• Unlimited contacts and deals in the Free plan
• Unique features like project management, e-signatures, live chat, and AI tools available in the Free plan

Cons

• High learning curve for operating and navigating the CRM
• Expensive to scale up from free to paid plan (starting at $49 per month)
• Phone and email communications available only in paid plans (starting at $49 per month)

• You need free ecommerce features: Bitrix24 is loaded with free software modules in addition to the usual contact database, deal tracking, and contact center features found in most products. One of these is an ecommerce CRM, which lets you manage an online store, process up to 100 monthly orders, publish up to 100 site products, and process payments all at no cost.
• You are a project-based business: Bitrix24 is a unique CRM system in that it not only offers project management tools to oversee client deliverables after a closed deal, but does so for free. These features are especially useful for any small businesses or freelancers who provide their services in the form of projects, including content writers, business consultants, graphic designers, web developers, or construction companies.

• You want free telephone features: CRM telephone features are great for being able to do cold calling, respond to customer inquiries, and follow-up with leads from the same system you’re storing contact data. Unfortunately, Bitrix24 requires you to be on the Basic plan for $49 per month for these capabilities.
  • Alternative: Freshsales and Bigin are the only CRMs in this guide that provides no-cost access to their built-in phone system.
• You need a simple free option for small business: With so many available modules in its CRM, many users find the interface bulky, overwhelming, and tricky to navigate. Plus, there’s a solid learning curve for learning the features.
  • Alternatives: HubSpot CRM and Freshsales are the two best free options in terms of overall product usability. They both have a simple interface with a modern design that makes it easy to navigate and learn.

Cost: $49 for five users

Notable features:

• Everything in Free
• Unlimited orders with automatic order processing
• Unlimited invoices with convert deal-to-invoice function
• Built-in telephone for managing calls
• Premade template storage for projects
• Trigger-based automation for sales and marketing tasks or processes
• Email integration
• Multiple sales pipelines
• Video conferencing with meeting briefs and screen sharing for collaboration
• Analytics tools for CRM data
• Documents viewing and storage

Cost: $99 for up to 50 users

Notable features:

• Everything in Basic
• Unlimited quotes plus recurring invoices
• Manage Zoom video calls directly from client profiles
• Recurring tasks
• Unlimited leads management
• Built-in company cloud storage drive
• Edit files and documents from within the CRM
• Mass text and email with prebuilt email templates storage
• Event planner tools

Cost: $199 for up to 100 users

Notable features:

• Everything in Standard
• Cumulative discounts
• Custom data fields for task records
• Unlimited searchable data records in the CRM using a search bar
• File sharing between teams
• Unlimited knowledge base resources for internal employees
• Smart process automations

Cost: Starts at $399 for up to 250 users

Notable features:

• Everything in Professional
• Documents search in the Drive
• Unlimited sales pipelines
• Organizations can manage multiple businesses or branches in the CRM

Pros

• Highly customizable data fields, processes, automations, and modules for any business need
• Cost-scalable paid plans (starting at $7 per user, monthly)
• Workflow automation included in the Free plan

Cons

• Not a traditional CRM; users must use templates or design their own system to get CRM features
• Most third-party integrations require a paid plan (starting at $7 per user, monthly)
• Certain views in the Free plan, like timeline, workload, Gantt, or mind map views, cap users to up to 60 monthly uses or sessions

• You prefer a free alternative CRM that supports many use cases: ClickUp is a unique and fully tailorable work management system rather than a prebuilt CRM. It lets you store data, track processes, and collaborate with team members—making it useful for any business function. This makes it an excellent CRM alternative for anyone who prefers spreadsheet-style data entry and plenty of customization.
• You need no-cost workflow automation tools: ClickUp offers free workflow automation features that let you auto-create, update, or assign tasks and data records based on preset triggers. Other free CRM apps limit you on the types of triggers or conditions allowed. ClickUp, however, only limits you on the number of monthly automations executed for free, not the workflow itself.

• You prefer a traditional free CRM: Because ClickUp is a work management system and not a CRM by default, users must customize their modules or deploy premade board templates before being able to use the features. Some may not like this as it can be time-consuming and requires a learning curve.
  • Alternatives: Every other software on this list is a traditional CRM with modules premade for users, including our top pick, HubSpot CRM. We like Bitrix24 for free project management, Capsule CRM for its no-cost deal tracking, EngageBay for its complete marketing features, and Freshsales for its account management capabilities.
• You want a wide range of third-party integrations for free: Third-party integrations let you keep your data synchronized between separate applications and get tool accessibility from your CRM, such as being able to send signable DocuSign files from the CRM system. ClickUp’s Free plan, unfortunately, limits you to just Zapier and email integrations.
  • Alternative: HubSpot CRM has the most comprehensive set of no-cost integrations. Users can access the App Marketplace in the Free plan to connect the CRM with many of their favorite business tools like Zoom, Slack, Calendly, Canva, and many more.

Cost: $7 per user

Notable features:

• Everything in Free
• Unlimited workspaces
• Expanded third-party integrations (Google Drive, Dropbox, and OneDrive)
• Access to ClickUp AI tools for generating content, providing ideas, summarizing documents or tasks, and completing other activities roles like sales, project management, marketing, and finance
• Up to 1,000 automated workflows per month; allows up to 500 active trigger rules
• Unlimited board sessions for Gantt views
• Up to 10 built-in whiteboards to collaborate on workspaces
• 100 uses for team, timeline, workload, map, and mind map views
• Built-in web forms for surveying and collecting data
• Recurring task tracking
• Unlimited email uses in ClickUp
• Teams management for up to one team
• Unlimited project milestones and goals tracking

Cost: $12 per user

Notable features:

• Everything in Unlimited
• Unlimited sessions for team, activity, timeline, workload, and mind maps views
• Unlimited built-in whiteboards to collaborate on workspaces
• Branding and customization on web forms
• Unlimited whiteboards
• Unique custom ID numbers for tasks and records
• Up to 10,000 automated workflows per month; allows an unlimited number of active triggers
• Advanced automations for email, webhooks, and text message deployments
• Ability to manage an unlimited number of teams
• Goals management folder
• Time estimates and time-sheeting reporting for tasks and processes
• Billable reports and timesheets for time tracking cards

Cost: Contact for pricing

Notable features:

• Everything in Business
• Universal search for tasks, records, or other data in the system based on keywords
• Up to 250,000 automated workflows per month
• Unlimited lists, folders, and document tags for each workspace
• White labeling product options
• Tableau integration

Pros

• Up to 10 AI content assists for creating sales emails included in the Free plan
• Unique free CRM tools like project management, contact enrichment, and email communications
• Great opportunity management features available for free

Cons

• Only two users and 250 contacts allowed in the Free plan
• Relatively expensive workflow automation features ($36 per user, monthly with Growth plan)
• Access to email templates locked in with Starter plan ($18 per user, monthly)

• You want to leverage free AI tools for crafting sales emails: Capsule CRM is one of the few CRM providers that offer AI content generation tools for free. This platform allows you to generate up to 10 sales emails per month using ChatGPT AI technology.
• You primarily need free deal tracking features: Capsule CRM is an excellent small business CRM primarily for its sales opportunity tracking features, many of which are included for free. Users can monitor sales deal milestones customized to their business, report on reasons why a deal fell through, and get alerts for opportunities becoming stale with low activity.
• You want advanced data enrichment at no cost: Data enrichment lets you auto-update CRM records, such as leads or customers, using the information found online rather than manually monitoring and updating records. While most products treat it as a premium tool that requires a high-tiered plan, Capsule CRM users get this feature at no cost.

• You have more than two team members: While a solid free-forever plan for its deal tracking, project management, email, and enrichment features, Capsule CRM only gives access for up to two users—tied for the lowest of any product on this list.
  • Alternatives: Certain products, such as Bitrix24 and ClickUp, each offer unlimited user access on their free plan for larger teams.
• You need more data record storage: Data capacity is one of the main issues with the freemium Capsule CRM. Users can only store up to 250 contacts before they need to upgrade to the Starter plan for $18 per user, per month.
  • Alternatives: Bitrix24 comes with unlimited contact storage. Similarly, ClickUp has unlimited “item” storage, which can be used for any type of record, including tasks, contacts, customers, leads, and deals.

Cost: $18 per user

Notable features:

• Everything in Free
• 30,000 stored contacts
• Integration with accounting platforms
• Email template storage
• Premium integrations with tools like Mailchimp, FreshBooks, and Xero
• Multiple sales pipelines
• Multiple project boards
• Shared email inboxes
• Ability to integrate with Outlook calendar
• Sales pipeline dashboard with Kanban pipeline views

Cost: $36 per user

Notable features:

• Everything in Starter
• 60,000 stored contacts
• Automated Outlook email storage
• Custom activity types
• Trigger-based workflow automation and auto-assignment
• Sales teams can manage and collaborate on deals
• Up to 1,000 AI content assists for writing emails
• Ability to organize users into teams
• Activity reporting and performance reports sorted by team
• Pipeline reporting for win/loss analysis, pipeline growth, and average time won

Cost: $54 per user

Notable features:

• Everything in Growth
• 120,000 stored contacts
• Up to 50 unique teams
• 500 stored email templates
• 50 sales pipelines

Cost: $72 per user

Notable features:

• Everything in Unlimited
• 240,000 stored contacts
• 100 sales pipelines
• Up to 100 unique teams
• Expanded services from Capsule CRM like data import assistance, custom training, implementation support, and a dedicated customer success manager

Pros

• Free plan lets you set basic automation for receiving email notifications and creating tasks based on preset triggers
• Account management tools are available for free
• Growing businesses can upgrade their CRM plan nicely with low-cost, scalable options (ranging from $14 to $52 per user, monthly)

Cons

• Free plan limited to three users
• Poor product usability ratings due to robust and advanced feature inclusions
• Users limited mostly to just CRM data storage features for leads, contact, deals, and accounts in the Free plan

• You want a no-cost CRM with workflow automation: Zoho CRM is one of the few providers in this list that gives you access to workflow automation features at no cost. You can set up up to 2,500 workflow rules and automate up to five tasks per automated actions per month.
• You are an account-based business: Zoho CRM’s freemium subscription includes an account management module. This is mostly used by business-to-business (B2B) sales teams in verticals such as IT management, commercial insurance, software, or office supplies. This lets you organize company client data, track purchase and engagement activity, and store relevant documents to support your accounts.

• You need more than three free users: Zoho CRM’s freemium plan only allows access for up to three users—not ideal if you’re a startup team that exceeds that number.
  • Alternatives: Bitrix24 and ClickUp are tremendous alternatives that offer unlimited user capacity in the free plans. EngageBay is another good alternative with a 15-user limit on its freemium option.
• You want communication features included for free: The Free plan for Zoho is limited in just providing data management features for storing accounts, leads, contacts, deals, and documents. Engaging contacts via a phone, email, live chat, or other channel requires a paid subscription.
  • Alternatives: Freshsales is a great option if you specifically want free telephone features in your CRM. There’s also HubSpot CRM, Capsule CRM, and Insightly CRM, which are excellent for no-cost email capabilities.

Cost: $14 per user

Notable features:

• Everything in Free
• Zoho marketplace to get access to third-party integrations
• Custom data fields
• Sales forecasting
• Built-in meeting scheduler
• Automation with trigger-based CRM record creations, updates, or assignment
• Contact and lead scoring
• Multiple sales pipelines
• Mass and direct email with audience engagement tracking
• Custom reports and dashboards

Cost: $23 per user

Notable features:

• Everything in Standard
• Automated workflows using one-click user commands rather than preset triggers
• Automated duplicate detection
• Mass email scheduling
• Automated lead assignment
• SalesSignals tool that give activity notifications to user for interactions like customer email opens, engagements, or other activity
• Customer support module for case management that includes automated assignment to agents
• Inventory management module for managing products and price books, quotes and invoices, vendors, and orders
• Built-in sales gamification through Zoho Motivator
• Unlimited reports

Cost: $40 per user

Notable features:

• Everything in Professional
• Zia AI tool for task reminders, data search, and recommendations
• Data enrichment through Zia AI
• Marketing attribution and customer segmentation tools
• Zia suggestions for macros and automations to improve productivity
• Case escalation rules within the customer support module
• Custom CRM modules
• Multiple scoring rules on lead scores
• Territory-based forecasting

Cost: $52 per user

Notable features:

• Everything in Enterprise
• Zia Scores for automated lead scoring
• Zia Recommendations and Vision with multiple rules
• Up to 50 sales pipelines
• Unlimited application programming interfaces (APIs)

Pros

• Free mass email with template storage
• Free storage of up to 2,500 records
• Free custom page layout and design tools

Cons

• Free plan limited to just two users
• Project management features not available until paid plans (starting at $29 per user, monthly)
• Relatively limited capabilities included in the Free plan

• You need a freemium CRM plan to do mass email outreach: While Insightly CRM’s free plan doesn’t have a ton of features, it does offer email capabilities to engage leads or customers from your CRM. Users get up to 10 daily email sends and can store sales email templates that can be reused. It’ll even auto-insert CRM contact data so you can quickly do introductions to prospects without manual entry.
• You are a startup that needs a basic contact database: Insightly CRM is a great free customer database software for small businesses just looking for the basics. Users get solid data capacity to store up to 2,500 CRM records, including contacts, leads, or customers. They can also create up to two data fields within the records to track information unique to their business at no cost.

• You need free project management: While Insightly used to offer no-cost access to project management features, its pricing tiers have changed and now require the Plus plan for $29 per user, per month for those capabilities.
  • Alternatives: Bitrix24 is the best alternative that has free project management. Capsule CRM is another solid option for freemium project management. It’s less robust than Bitrix24 but easier to use.
• You want more advanced features on your freemium plan: Insightly CRM’s freemium features are relatively to just contact storage and direct email communications. You also only get access for up to two users.
  • Alternatives: Other CRMs offer broader capabilities depending on your needs. HubSpot CRM, for example, has a complete range of sales, marketing, service, and content management features for unlimited users at no cost. EngageBay is another solid option if you’re prioritizing free mass marketing tools, while Freshsales is excellent for its direct sales and account management features.

Cost: $29 per user

Notable features:

• Everything in Free
• Lead management with record Kanban views and web-to-lead data capture
• Automated email sends and up to 2,500 mass emails per day
• Expanded custom data fields for up to 50 record fields
• Native integration with Insightly Marketing and Service add-ons
• Opportunity management with custom sales process milestones
• Project and task management
• Relationship linking and file attachments for CRM records
• Mobile CRM system
• Custom reporting and built-in business intelligence dashboards

Cost: $49 per user

Notable features:

• Everything in Plus
• Automated lead assignment
• Option to schedule outbound emails
• Custom queues to auto-generate business processes for incoming tasks, opportunities, projects, and leads
• Custom CRM objects
• Workflow automation
• Up to 5,000 mass email sends per day

Cost: $99 per user

Notable features:

• Everything in Professional
• Up to 10,000 mass email sends per day
• Unlimited dashboard insight cards
• Unlimited records and files storage
• Products, price books, and quotes management in the CRM
• Custom applications for the CRM

Pros

• Social Suite for engaging with customers on Facebook, X, and Instagram included in the Free plan
• No-cost access to lead scoring features for marketing and sales teams to quantify potential customers
• Cost-scalable paid plans for when users are ready to upgrade for more features and data capacity

Cons

• Free plan limited to just 250 stored CRM records for leads, customers, and other contacts
• Calling features locked behind the Basic plan ($13.79 per user, monthly)
• No short message service (SMS) function

• You need a solid CRM for social media engagement: EngageBay stands out for offering a free Social Suite for social media presence monitoring and engagement. You can launch campaigns and interact with prospects and customers on Facebook, X (formerly Twitter), and Instagram.
• You want no-cost lead scoring tools: For most CRMs, lead scoring is only available on premium subscription plans as it’s an advanced tool that lets you automatically quantify potential customers based on their profile, engagement history, and interest. With EngageBay, however, sales and marketing users get this capability for free—letting them easily prioritize their activity or tailor their campaigns to drive results.

• You need more data capacity: While its Free plan is loaded with various sales, marketing, and service features, teams are limited to just 250 stored data records for contacts, leads, or customers.
  • Alternatives: Bitrix24 and ClickUp are the top no-cost CRM systems in terms of data capacity—each allowing unlimited contact storage.
• You want to place calls from your CRM software for free: Although EngageBay users get email access for free, placing and receiving calls from your CRM via a Voice over Internet Protocol (VoIP) app integration isn’t available until the Basic plan for $13.79 per user, per month.
  • Alternative: Freshsales and Bigin are both excellent alternatives that provide built-in telephonic features to place, receive, and track calls at no cost.

Cost: $13.79 per user

Notable features:

• Everything on Free
• Up to 500 stored contacts and companies
• 3,000 branded monthly emails
• Custom deal milestones for deal tracing
• Calling minutes to manage calls in the CRM
• Macro one-click ticket automatons, ticket groupings, and 360 customer views
• Canned responses for customer service

Cost: $59.79 per user

Notable features:

• Everything on Basic
• Up to 5,000 stored contacts and companies
• 25,000 branded monthly emails
• Marketing automation
• Trigger-based workflow automation for sales, marketing, and service modules
• Sales leaderboard tracking and call reporting tools
• Proposal management features

Cost: $110.39 per user

Notable features:

• Everything on Growth
• Unlimited stored contacts and companies
• 50,000 branded monthly emails
• Website analytics
• Custom reporting tools
• User and team goal management
• Account-based marketing for planning campaigns and aligning sales and marketing strategies
• Teams management with hierarchies

Pros

• CRM system offered for freelancers and solopreneurs with basic features and minimal learning curve
• Built-in phone system
• Low-cost upgrade options ($7 to $12 per user, monthly)

Cons

• Mass email available only in the Express plan at $7 per user, monthly
• Lacks advanced marketing, customer support, and sales tools
• No free AI tools for contact enrichment and sales email generation

• You are a solopreneur needing a free sales pipeline management solution: Bigin (by Zoho CRM) is a pipeline-centric solution that provides solo users and small teams with a simple contact management platform. You can use its Free plan for a single user to organize contacts and customer activities, and collaborate with your team on your tasks. Its drag-and-drop Kanban format also makes it very easy to operate.
• You want a no-cost CRM with built-in telephony features: Bigin is one of the few CRMs in the market that offers a free plan with a built-in telephone system. With this platform, you can place, receive, track, and record phone calls without leaving the CRM.

• You want to leverage free AI tools to streamline your sales features: Because Bigin is designed with solopreneurs and small teams in mind, it only offers the most basic tools for pipeline management. It lacks AI-powered tools for analytics, content generation, and automated contact enrichment.
  • Alternatives: Bitrix24 offers a robust set of AI-powered tools that include automatic customer journey tracking, a sales intelligent website widget, and an AI content assistant called CoPilot. Capsule CRM’s Free plan allows you to use up to 10 AI-powered content assists for composing sales emails. HubSpot CRM also has an AI-powered tool for generating blog titles, keywords, and outlines.
• You need a free solution with omnichannel capabilities: With Bigin, you can only communicate with customers via email, phone, and X. It also does not offer features for mass marketing and outreach campaigns.
  • Alternative: HubSpot CRM and Freshsales both offer more communication options that include email, live chat, phone, and messaging app integrations.

Cost: $7 per user

Notable features:

• Everything in Free, with higher feature limits
• Custom fields
• Additional integrations (Zoho CRM, Mailchimp, Microsoft 365, and Google Contacts)
• Engage customers on X
• Real-time notifications on contact activities
• Create records from forms
• Mass email
• Email insights
• Custom dashboards

Cost: $12 per user

Notable features:

• Everything in Express, with higher feature limits
• Date/time based automations
• Workflows (scheduled actions)
• Multicurrency Manage multiple currencies to handle foreign transactions and estimate deal values in your home currency
• Stage transition rules Create rules that mandate users to fill specific fields when they try to move a record to a specific stage

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