1. A weighted eye mask that’s basically like a weighted blanket for your human eyes, designed to decrease stress and encourage ~deep sleep~. They also feature a 3D contour, so they’re hollowed out in the middle and won’t rest right on top of your eyes.
2. Catrice “Instant Awake” Under Eye Brightener, which became the internet’s holy grail for concealing and brightening dark circles under your eyes so fast that everyone’s old concealers are doing double takes. This lightweight color-adapting formula is designed for truly ~invisible~ coverage that makes a drastic difference.
The color-adaptive formula is designed so one of two shades will work on any skin tone.
Promising review: “Took years off my eyes! This product is so reasonably priced. I came across a TikTok promoting this and decided to take a chance since the price was super reasonable. My eyes looked brighter in a good way, and the concealer worked so well that I felt I looked younger. I got compliments from friends asking what I did differently with my makeup. I recommend it.” —Monica T.
Get it from Amazon for $6 (available in two shades).
3. Plus Good Molecules Yerba Mate Wake Up Eye Gel, a cult-fave product for your beauty arsenal that will quickly help minimize eye puffiness and swelling thanks to its winning combo of caffeine and hyaluronic acid. It’s basically an alarm clock for your eyeballs, because boy howdy are they awake now!!
Good Molecules is a small business that specializes in affordable skincare products.
Promising review: “I love this product and have noticed a huge difference when using it consistently. I am on the younger side and don’t have the worst under-eye bags, but on those occasional mornings when my eyes are puffy with somewhat visible dark circles, this product definitely does the trick! Honestly, I love all the Good Molecules products.” —Hayden Smith
Get it from Amazon for $5.99.
4. A set of legging organizing hangers for anyone who owns approximately [number redacted] pairs that are currently tangled in a dresser drawer like a giant athleisure nest. This will not only free up space, but give you easy access, so you’re not rooting through them for the One Pair That Makes Your Butt Look Good.
Each hanger holds 10 pairs of leggings. Check out a TikTok of the legging organizer hanger in action.
Promising review: “Yes…I have too many clothes. I LOVE my leggings. These saved me soooo much room! Now I have much more space, AND I can see them all easier.” —Larry Seymour
Get a pack of two from Amazon for $15.99.
5. A set of delightfully ~~tingly~~ self-heating soothing foot masks made with Epsom salts, lavender, and peppermint perfect for anyone whose recent step count is “too many.” Nothing like a lil’ self-care on those aching feet to lift your spirits!
Check out a TikTok of the foot masks in action.
I’m a long-ish distance runner, and these were certainly an interesting experience for my feet! You slide them on and, after a few minutes, feel a tingling, mildly burning (in a good way) sensation. It doesn’t quite numb your feet, but it relaxes them. I kept them on for 30 minutes and then toweled my feet off, and the tingling sensation slowly faded over the next 30 minutes. After that, my feet felt very refreshed and relaxed at a time of day when they’re usually aching from all the miles I put in. The whole thing was a mess-free, easy process, and I will definitely keep them on hand for longer run days!
Promising review: “Very soothing. My husband and l used these on our European vacation, and they definitely felt good on our feet!” —KS2018
Get a set of three pairs from Amazon for $14.67.
6. A set of wineglass charcuterie toppers to make you the ultimate host of wine and cheese nights … *or* just an elite experience curating your own snack-and-vino vibe at home. (Friday night cheese is the most sacred cheese of all.)
Promising review: “These are so cute! I hosted a wine tasting at my house and the coasters fit into many different wine glasses. I had about three to four fairly decent size chocolates on top. These were a hit and everyone thought they were in a nice restaurant with the setup!!” —Melanie M.
Get a set of four from Amazon for $9.99 (also available in a set of eight).
7. A three-pack of vintage-inspired polarized sunglasses for anyone who needs to stock up on a few “these look like Ray-Bans, but I won’t cry into my Baja Blast if I accidentally leave them in the Taco Bell parking lot” pairs this year. These are especially handy because you can match the subtle prints to whatever ‘fit you’re wearing!
Promising review: “I’ve been buying these for years. They replaced my Ray-Bans that look identical! Fit great and with the price point I don’t have to worry too much with my kids and being on the go!” —Jessica M
Get a pack of three from Amazon for $16.99 (clip the $3 off coupon on the product page for this price; available in seven sets, as well as two-packs and individual pairs).
8. E.l.f’s brand new Lash XTNDR Tubing Mascara, a GODSEND for anyone with thin or fragile lashes. This uses lightweight ~tubing~ technology to wrap around lashes and give them a natural-looking, smudge-proof extension so good it almost looks fake. The real boon, though, is how easily the “tubes” slide off in clean, easy swipes at the end of the day when you’re washing your face — absolutely no smudging, over-scrubbing, or special eye makeup removal products required.
Check out a TikTok of the E.l.f. tubing mascara in action.
I am not a new human to the tubing mascara game, and in fact readily spent $26 on the famous OG blend from Blinc every time it needed replacing. I didn’t even love it for the length half as much as the fact that tubing mascara like this genuinely never smudges, but can I just say — regardless of price, the E.l.f. tubing mascara formula blows all the others I’ve tried out of the water. It gives me way more length and volume than other brands, slides on so much more easily, stays put ALL day, and never, ever smudges. My favorite part, though, is how gently and easily it comes off with soap and water. In the past, other mascara removals have felt rough on my lashes, but this comes off so fast that I’m like ??? was I even wearing mascara a minute ago?? Anyway, I hesitate even writing this review because I want to gatekeep the hell out of this before it sells out, but the world needed to know. I’m a big fan of the brown shade (which is what I’m wearing above!), but it also comes in black and soft black.
Get it from Amazon for $7 (available in three shades).
9. A mini weighted blanket perfect for people who want a quick dose of calm and relaxation, but don’t want to overheat or commit to the whole heavy shebang of a full-size weighted blanket. This one’s the perfect size to easily drape over yourself on the couch.
Read more about how to choose a weight and what these blankets help with and how from Cleveland Clinic.
Promising review: “I love weighted blankets, but I always get way too hot with them. This is perfect because I can cover up the half of my body that I want the weighted feeling on while the rest do my body gets to stay cool. It is perfect for me.” —Patricia Newt
Get it from Amazon for $26.99+ (available in three weights and five colors).
10. Kahi Wrinkle Bounce Hydrating Multi-Balm, a Korean beauty product you may have already seen taking TikTok by storm — this easy peasy all-in-one moisturizer for your face, lips, eyes, *and* neck is formulated with salmon complex and collagen to help reduce fine lines and boost radiance. Reviewers especially love how instant the hydration feels, and swear by it for that ~glass skin~, “just out of the shower” effect.
Promising review: “Okay! So I was skeptical at first, but honestly, this stick is life-changing!!! In a matter of minutes, my skin felt hydrated and plumped. After an hour, still hydrated. No greasy after feeling, very light, and you can feel your skin hydrated and absorbing. I love the fact that you can use it on your eyes, lips, and wrinkles!! Game changer for me, will def try the others!” —Kristy
Get it from Amazon for $22.99 (available in seven styles).
11. An affordable cult-favorite luxury-scented candle reviewers compare to Le Labo’s Santal 33 👀. If you’re in the market for a signature scent for your space, look no further than this jasmine, oud, and sandalwood blend.
Lulu Candles is a US-based small business that specializes in scented candles and perfumes.
Promising review: “This is such a great candle that fills the room quickly with a really nice strong smell that is soothing and relaxing. I was looking for a less expensive Le Labo Santal 33 scent candle and this one is very very close! It’s a bit stronger, but I love it! The shipment arrived fast, and I just love how fast it fills up the room without being lit for so long!” —Cristina Bertolotto
Get it from Amazon for $19.95+ (available in seven sizes, in gift box options, in packs of two, and in a variety of scents).
12. And a cleverly designed rechargeable electric candle lighter with a flexible neck so you can light all your coziest, deepest candles without worrying about the “YIKES” of being near an open flame. This is also windproof and super portable for anyone looking for options to light candles or fires outside, too!
Promising review: “I absolutely love this product. Now I’m able to light candles where the candle wax has melted down, and it’s hard to reach inside the jar. I also love the fact that you charge this with a USB cable, and the charge lasts for a long time. It has indicator lights to let you know how much of a charge is remaining. I’ve only had to charge it once since I purchased it. I Very durable and a great value for the price. I definitely recommend this.” —Cassandra S.
“Another product I got from TikTok. It’s a necessity. No more struggling and almost burning yourself. Stays charged for days. A week at most if you use it frequently.” —Nijada
Get it from Amazon for $12.99 (available in seven colors and in two packs).
13. A TikTok-famous “Soft” perfume rollerball that honestly has no right smelling so delectable and layering so well considering it’s only five cash dollars. Reviewers are obsessed with the scent’s warm sweetness with a hint of citrusy zest, comparing it to waffle cones, lemon pound cake, and warm vanilla scones … and this $65 bottle of Pink Sugar 👀.
Promising review: “Like so many, I found this scent on TikTok. I was a bit skeptical at first but finally got around to trying it. First off, this scent smells amazing! Almost every time I’ve worn it, I receive compliments. It has a sweet smell, almost like warm cake or sugar cookies with a hint of lemon. With such an affordable price, I would definitely recommend this to anyone curious about trying it.” —Chrissy
Get it from Amazon for $4.60 (available in two styles).
14. Lumify Eye Drops, a product so beloved by TikTok that despite being more $$ than other brands, it’s the number one selling brand on Amazon right now. Reviewers swear by this for instant reduction in redness in their eyes and dry eye relief, with visible differences within a minute of use.
Promising review: “I have a big spot of blood vessels in the inner corner of my left eye. I use the expensive lubricant eye drops for moisture — I’ve used Visine, Clear Eyes, you name it. No eye drop has made my eyes look this great. Only Lumify! I was soo happy when I looked in the mirror and saw some beauty in my eyes instead of darkness and redness.” —Angela Leonard
Get it from Amazon for $11.97.
15. MagicMinerals AirBrush Foundation, which lives up to its name and THEN some — one quick spray of the foundation on the included brush, and it glides so smoothly and subtly over your skin texture that you’ll feel like a makeup artist did it for you. Reviewers in their thirties, forties, and up especially swear by this lightweight but effective formula, and love that it’s ridiculously easy to use.
Jerome Alexander is a small business that specializes in airbrush cosmetic products.
HELLO — I found this through a recommendation on a Reddit beauty forum for people in their thirties, and I am OBSESSED. I am not very skilled with makeup and was intimidated by the brush factor, but it’s nearly foolproof. This foundation straight-up glosses over my pores and redness and makes my skin look so even-toned and natural that it doesn’t look like I used much foundation at all. It’s a bit price-y compared to brands I used in the past, but I’m still on my first bottle of it, and it’s been three full months. I hope this never stops getting made. It is so lightweight and lovely and has made my makeup routine feel like a TREAT.
Promising review: “Bought this because I saw it on TikTok, and it did not disappoint. I love the lightweight feel of it and how easy it is to build.” —Smickens
Get it from Amazon for $17.99 (clip the 10% off coupon on the product page for this price; available in 12 shades).
16. A PopLite personal popcorn maker with a built-in serving bowl that will give you eight cups of movie theater-quality popcorn in two mere mortal minutes. Reviewers especially love that the popcorn doesn’t burn, and the machine doesn’t leave unpopped kernels like the usual microwave brands.
Check out a TikTok of the popcorn maker in action.
Promising review: “This little popcorn popper is perfect! No fuss, no mess, no chasing popcorn kernels!! Fabulous! Easy to use — the popcorn maker part fits into the bowl part for easy storage. This is one perfect unit!” —Chrystal
Get it from Amazon for $34.99.
17. A no-scrub weekly shower cleaner you can quite literally “set and forget” to maintain its cleanliness over time — once you apply it after a shower, you just have to wait eight to 12 hours, and it’ll quietly tackle the soap scum, grime, oils, mold, and mildew stains without any elbow grease from you.
Promising review: “I saw this product on TikTok and decided to try it out for myself. The name doesn’t lie — spray it on, shut the bathroom door, and in a few hours, the shower is 100 times cleaner. Usually, I’ll let it sit overnight, and by morning, the visible grime on the shower is gone, including soap scum. I’ll usually let the shower water rinse the residue out, and then will take a bucket just to get everything off the shower walls. It is a bit slick if you try to get in the shower without rinsing the residue, but otherwise, it’s a worthy cleaning staple in my house.” —Tara D.
Get it from Amazon for $19.99.
18. A deep exfoliating shower back scrubber so soothing and effective that it won’t be long before all your friends are like, “Wow, remember when they talked about something other than how squeaky clean their back feels?” A lot of reviewers with dry skin and keratosis pilaris swear by this for relief!
Amazon
Dermasuri is a small business that specializes in skincare and personal care products.
Check out a TikTok of the back scrubber in action.
Promising review: “I used this back scrubber the day after it arrived, and I love it. Finally, I have an easy-to-use and more effective way to scrub my back. I saw the dead skin fall to the shower floor. Wow! And it easily rinsed cleaned, too.” —Naomi M.
Get it from Amazon for $18.79.
19. A pair of ~dreamlux~ leggings made with an oh-so-buttery soft material reviewers compare to Lululemon’s Align … but WAY cheaper. If you’re looking for a reliably squatproof, comfy, compressive legging, look no further than these.
Promising review: “Super comfy. I usually don’t write reviews, I tried this first before buying Lulu and these are the most comfortable leggings for every day and even for workouts. Highly recommended!” —Criselle Johnson
Get them from Amazon for $29 (available in women’s sizes XXS–XXL, two inseams, and 23 styles).
20. A container of Cinnamon Toast Crunch Cinnadust so absurdly delicious that all food will just become a mere canvas for putting Cinnadust on. Reviewers use this on everything from coffee to toast to yogurt to fries to popcorn to sweet potatoes to ice cream to — you know what, I’ll let you decide on your cinnajourney for yourself.
Check out a TikTok of the Cinnadust in action.
Promising review: “Ten out of ten, would order again. Try it on yogurt, ice cream, toast, carrots, and amazingly I saw a TikTok challenge with it on hard boiled eggs. It is stupendous!!!” —ThatGuy
Get it from Amazon for $3.21.
21. The Face Shop’s Rice Water Bright Foaming Facial Cleanser, a gentle, cult-fave Korean beauty product reviewers swear by as an alternative to the pricey Tatcha Rice Wash. This hydrating cleanser removes waterproof makeup and sunscreen with ease, has an ohhhh-so-satisfying lather, and leaves skin moisturized after use.
Promising review: “I have combination skin and the Tatcha Rice Wash is the only thing I can use. I was gonna spend my last few dollars on the Tatcha but then I saw this. With the price I thought if it doesn’t work, it isn’t a huge deal. I’m never going back, this is like the exact same thing and you barely need any, the scent is the only difference besides it being a bit thicker BUT THAT’S GOOD because it’s BARELY thicker AND that means even less goes a much longer way. This is a holy grail item. If you haven’t tried it, I soooo highly recommend.” —Lingaling
Get it from Amazon for $12+ (available in two sizes).
22. Death Wish Instant Coffee Packets so downright (dare I say, DANGEROUSLY) delicious that even the biggest coffee snobs you know might trade in their precious pour-overs. That is, if they can handle the 300mg of caffeine per cup 👀.
Check out a TikTok of the Deathwish Instant Coffee in action. (Also I read at least one review of someone PUTTING THIS IN THEIR MORNING SMOOTHIE, some of you are WILD.)
Death Wish Coffee is a small business that specializes in coffee pods, grounds, whole beans, and more.
Promising review: “So let me start by saying that this coffee is delicious and works if you’re someone like me who wants to stay awake. I work night shifts at a hospital, and in the mornings, when I get home, I’m quite tired and sleepy. I made myself a cup of coffee and waited for it to work. Now let me tell y’all!!! This coffee kept me awake for hours!! BOY, WAS I WOWED INDEED … best believe I went ahead and ordered three more boxes. This is now my to-go coffee if I need a BOOST!!!!!! If you like coffee and want to stay awake, then BUY THIS COFFEE!!! I’m happy I no longer have to take naps to get re-energized.” —nancy
Get a pack of eight from Amazon for $10.99.
23. A set of the brand spanking new lightweight wireless “floating” open-air earbuds designed to settle just over your ear instead of inside it — basically all the convenience and privacy of AirPods, without the discomfort of physically putting them in your ears and worry that they’ll fall out. It picks up calls just as well as any other pair, and is designed so the sound isn’t audible to anyone else — all the promises the new Bose open-air version has, but without the $299 price tag. 😬
Reviewers who run or sweat a lot during workouts especially swear by these, because the flexible ear loops lock them in place!
Check out a TikTok of the open-air earbuds in action.
Promising review: “Amazing sound quality! I have owned many headphones, and none have been as good as these. There’s always the problem with the in-ear ones that they tend to fall off, and the over-ear-ones are just too bulky or hurt to wear for long periods of time. And most importantly being able to wear them not only for audio but for calls too and have a good microphone. These headphones cover all of the above and more. They are lightweight, they don’t bother my ears in any way, they don’t fall off, they have a good mic, and no sound leaking at all!!!! Best purchase I’ve done! Now I’m tempted to try other headphones from Tozo.” —Cliente de Kindle
Get it from Amazon for $39.99 (clip the $30 off coupon on the product page for this price; available in four colors).
24. A set of wildly popular ~hotel~ pillows that will make you feel like a lil’ cherub falling asleep on a breezy cloud. Reviewers are obsessed with how these manage to be soft but firm at the same time, and how they’re so breathable and cooling that they’re basically a must-have for anyone who overheats at night.
Promising review: “These had great reviews, but I was still a bit skeptical. I’m a bit of a pillow snob. These pillows — these amazing, heavenly pillows — are now my favorite part of going to bed. Soft but firm. How does that work? It gives support for me to sleep slightly propped up but I sink into this comfortable personal cloud. Soft but firm. My head isn’t sinking through the pillow to rest on my mattress, but I feel comfortably enveloped. Heaven. I bought two but think that would be too much fluff, so now my husband and I each have one. Buy them. Add to cart. Buy now with one click. Stop the research. You’ve found the pillows you were looking for.” —Marissa Urey
“God himself must use these pillows. I have (or had haha) insomnia, not to mention a bad neck/back *and* hot flashes. The comfort and the cooling is AMAZING (even with silk pillowcase). Thank you, TikTok, for influencing me!!!!” —Rickie White
Get a set of two from Amazon for $47.99+ (clip the 20% off coupon on the product page for this price; available in two sizes).
25. A bottle of Elizavecca Hair Treatment, an Olaplex-like repairing mask infused with collagen ingredients and protein extracts that will help restore hair health and reduce shedding. All you gotta do is apply it on wet hair after a shampoo, wait five minutes, and rinse it out.
This is designed to work on all hair types, with reviewers with 2b–4c curls mentioning it worked for them!
Promising review: “Like many others, I tried this as a replacement for Olaplex. Honestly, Olaplex never had a great effect on my hair and certainly wasn’t worth the price. This did an unreal job on my hair!! I was skeptical (tried a little bit first because I was petrified it would burn off my hair and I would end up bald!), but lo and behold, it was magic! My hair is so strong, silky, and healthy looking after just one use. Plus, you can’t beat the price! Have already ordered another box. I should also add I have curly/wavy hair that’s been colored to a light brown. Buy it!!” —BB
Check out BuzzFeed’s full review of the Elizavecca hair treatment for more deets!
Get a bottle from Amazon for $7.40.
26. A teensy undetectable laptop mouse jiggler you can slide into the USB to keep your computer active on Teams, Slack, and all those other various technological overlords that keep track of you when you’re working from home. Sometimes, a human has to pee or walk the dog or fall into a ten-minute TikTok abyss without worrying their screen is going to tattle on them to Daddy Capitalism!!
Promising review: “Saves me from auto logouts! My brother recommended this handy gadget. I work from home and have three monitors. When I leave my desk for lunch, the computer goes to sleep, and when I come back, everything is logged out, and whatever was on three monitors ends up on two. SO frustrating. This is programmable for three settings, and I use it on the minimal movement, so when I come back, everything is just as I left it. Revolutionary! Just remember to turn it on!” —Isaiah
Get it from Amazon for $8.99.
27. A stress relief flower coloring book for adults so instead of trying to outrun your problems, you can out-color them, and have a bunch of darling pieces of art to show for it.
Psst — you can pick up a cult-fave colored pencil set on Amazon for $9.99!
Promising review: “Great stress reliever. Stimulates my creativity. I have taken pictures of what I colored and have made it my wallpaper for my cellphone. Very glad I made this purchase.” —Dawn62
Get it from Amazon for $7.39.
28. And a “Grievance Journal,” or rather a “burn book for the discerning misanthrope” — a darkly funny, satisfying, and cathartic journal with 52 prompts so you can purge yourself of the ~~darkness~~ of your daily irritations and inconveniences without alarming all your friends and neighbors. (Well, any more than you already do 😈.)
Promising review: “Bought this intending to gift it to a friend but ended up getting really into the prompts and decided to keep it for myself. WOW, what an awesome way to vent and articulate the negativity you’re feeling by actually forcing yourself to form coherent thoughts around your emotions. Cheaper and more effective than therapy, buying several more for friends and fam.” —Alex
Get it from Amazon for $27.99.
29. A set of “wine wands” to remove sulfates and histamines from your beloved cheap Pinots in as little as three minutes, basically making “not getting a hangover” your new superpower.
Amazon
PureWine is a small business that specializes in wine accessories.
Promising review: “What a difference these have made in my life. With my allergies, it was impossible to enjoy a glass or two of wine without nasty side effects: stuffy nose, red face, and headaches. Now, I can have a glass of wine and not have to dart to a package of antihistamines! Makes a great gift. Even thinking of splitting a box into stocking stuffers. Each wand is individually wrapped. Have purchased these several times and will continue to do so.” —KellyH
Get a set of three from Amazon for $11.99.
30. A set of farmhouse-style embossed shallow serving bowls that are not only a luxurious “Are we at a restaurant right now?” experience to eat from, but are also microwave- and dishwasher-safe. Get yourself an aesthetic plate that can do it ALL!!
Promising review: “So glad I purchased these beautiful pasta bowls. Very elegant looking for a very good price. They arrived packaged well, so nothing chipped or broken. Recommend.” —Randi G. Hight
Get a set of four from Amazon for $39.99.
31. A pair of ridiculously comfortable pull-on Levi’s jeans for anyone who wants a go-to basic that’ll work with just about any T-shirt in your closet. These are so comfy and easy to put on that they’ll will make you want to throw your regular jeans out the window.
Promising review: “These jeggings are great! They’re super cute, soft, and fit really well. I didn’t realize they were going to be ‘waist cinching’ or whatever (didn’t read the description as I just saw them on TikTok and ordered), so they are right and kind of difficult to get on, but once I got them on, they were snug and actually really comfortable! Probably going to order another pair!” —Amazon Customer
Psst — if you have Amazon Prime Wardrobe, you can try this piece out before you buy it!
Get it from Amazon for $17.80+ (available in women’s sizes 2–28, three inseams, and 19 colors).
32. A delightfully efficient wooden bread bow knife to get you easy, perfectly sliced cuts of thick breads like sourdough loaves and baguettes every time. Your fancy sandwich game is about to get out of control.
Check out a TikTok of the bread bow knife in action.
Promising review: “I recently purchased a bread knife, and it has become an essential tool in my kitchen. The serrated blade effortlessly slices through various types of bread, providing clean and even cuts. The ergonomic handle ensures a comfortable grip, making it easy to maneuver. It’s a reliable and efficient addition to my kitchen arsenal, highly recommended for anyone who loves fresh, perfectly sliced bread.” —Mykayla Stump
Get it from Amazon for $22.99.
33. A pack of cult-favorite Clean Skin Club Clean Towels — these ultra-soft, chemical-free disposable towels are ideal for drying your face or pairing with a makeup remover or face wash to gently remove makeup at the end of the day. A lot of folks with sensitive skin *swear* by these, particularly because it helps prevent exposing their skin to bacteria that may collect in ordinary reusable towels.
Clean Skin Club is a US-based small business specializing in hygienic, vegan, and cruelty-free skincare products.
Promising review: “I absolutely love these. I saw these on TikTok and bought them. I will be buying more. They are great for my face. Really soft and VERY durable and strong, even when wet. You can wash your face [with it] or just dry your face, either way, it’s the best option.” —Sahara
Get a pack of 50 from Amazon for $17.05.
34. A set of reviewer-beloved “Loops,” a meticulously designed ear plug that blocks out distracting, irritating, or overwhelming noise without completely blocking out the world around you, meaning you can wear them to focus at the office or at home without seeming antisocial. (Especially since these are so subtle that nobody will notice them!)
Promising review: “I struggle with anxiety and ADHD, and I find myself frequently sensitive to sounds. Things were especially difficult with the kids at home working on school while I was trying to work from home. Not only have these been fabulous throughout the day, but holy cow, are they a lifesaver at night! My husband snores, and I have tried many pairs of earplugs, sleep masks with little speakers in them… the list goes on. These loops are extremely comfortable to sleep in. They cut the sounds of the snores down to manageable and sleep-able level without cutting off all sound.” —Christina
Get it from Amazon for $27.95 (available in four colors).
35. A Cosori gooseneck electric kettle designed as the *ideal* kettle for anyone in a true love affair with coffee or tea — this comes with five temperature presets to get the exact amount of heat you need for your perfect brew, and the gooseneck design allows you to control the flow of water more precisely. Bonus: you can use the “hold temp” function to keep water warm for up to an HOUR if you’re vibing around the house.
Promising review: “I have always kept my kettles on a base of some sort, so having a kettle with its own base is wonderful. The base has various types of heating selections for teas and coffee which light up when on. I have had it for over a month now and use it every day. It works perfectly, and I absolutely adore its elegant look. Perfect for my morning coffee.” —JAH
Get it from Amazon for $69.99 (available in three styles).
36. A chic structured toiletry organizer with a “window” so you can look inside and easily access whatever you need on the go. Reviewers especially love how the structure of it stops items like beauty products or medications from getting crushed inside (and that it’s a heck of a lot cheaper than the $100 Truffle Clarity version).
Reviewers also use this for “emergency kits” for their car!
Promising review: “Best Amazon purchase in awhile. The bag is TSA-compliant which was the most important thing for me, but it is also well made, very sturdy, and the shape of it makes it easy to organize my liquids by laying them down rather than forcing them all to stand up. Even the packaging was beautiful. 10/10 would recommend.” —RZ
Get it from Amazon for $17.99+ (available in five sizes and four colors).
37. A cheerful fruit bowl for a pop of deeply functional color in your kitchen — this thing is secretly also a colander, so you can wash your fruit and leave ’em sitting pretty on the counter to dry.
Promising review: “I LOVE the look of this fruit bowl. I also love that its pedestal minimizes the space it takes up on the counter. I wasn’t sure about whether I would like that it is plastic but now consider it a big plus. It keeps the bowl lightweight (but it is still sturdy) and makes it easy to clean. I highly recommend this fruit bowl. I couldn’t be more pleased with mine.” —Opinion o’Jen
Get it from Amazon for $19.98 (available in four colors).
38. A SnapPower GuideLight to put all your night-lights out of business — this subtle but effective light installs under your outlets, so it will feel like little fairies are guiding you through the hall when it’s dark at night. Reviewers love that with this clever installation, the light doesn’t take up valuable outlet space!
SnapPower is a small business that specializes in unique and innovative lighting products.
Promising review: “I ordered this after seeing it on TikTok. I’m very happy with this product!” —Miss. Harris
“Game changer. When I get up, I don’t want to wake everyone up with flipping on lights and all. These provide plenty of walking through the house light. Super easy installation, too.” —Monica Martinez
Get it from Amazon for $22.98 (available in three outlet styles and four colors).
39. A set of decor-friendly, space-saving slim profile olive oil dispensers that will make your kitchen feel like a library, except you can eat all the books on the shelves. These also add a touch of whimsy and sophistication with their unexpected ~silhouette~.
Check out a TikTok of the slim dispensers in action.
Each set comes with 36 labels for oils, coffee syrups, and cooking sauces, one brush, and one funnel.
Promising review: “These are wonderful. I love their slim, sleek profile and the labels. I love the gold accent. I love how much volume it holds. Space-saving, functional, and stylish.” —Rlee
Get a set of two from Amazon for $29.98 (available in three styles and in packs of four).
40. A projection alarm clock so you don’t even have to turn your head or lift yourself to see the time — you can just glimpse at the wall and be like, “Ah, yes. That strange dream about turning into a pool noodle happened at exactly 3 o’clock again” before falling back asleep. It also functions as a USB port to charge devices!
Check out a TikTok of the projection alarm clock in action.
Promising review: “The projection on this clock is sublime. If I am sleeping on my side and turned away from the clock, I merely have to cock my head to see what time it is rather than waking up to turn over and look at the clock. I am buying a second clock for my second bedroom. The design is nonintrusive and takes up very little space on my nightstand.” —Sheryl S.
Get it from Amazon for $16.99 (clip the $10% off coupon on the product page for this price; available in five styles).
41. A set of instant cocktail packets for anyone who craves the summer vibe of having a cocktail in hand, but doesn’t want to see the evidence littered all over their credit card statement at the end of the summer. Reviewers love these quick, delicious, super portable mixes for cocktails and mocktails at home, in the park, or even camping.
Craftmix is a small business that specializes in instant drink mixers.
These are all vegan and gluten-free — all you have to do is add booze, water, or the seltzer of your choice! Reviewers also love it as a party favor.
Promising review: “These margarita mixes are absolutely perfect for hanging out with your girlfriends. They are so refreshing when mixed with tequila and sparkling soda. There were enough drink mixes for 12 margaritas. I also dipped the glasses in rock salt. Great value for your money. I’m going to purchase more for our taco night.” —Suze
“We definitely love trying different cocktails and I actually saw this on TikTok and decided to buy it as a stocking stuffer! I think it’s a really great product, and I think my mom will love it like I did!” —Haley
Get a pack of 12 from Amazon for $14.99 (available in nine different flavors and a variety pack).
42. A plush velvet vintage-inspired ottoman that’ll serve not just as a sweet accent to any room, but also give you some ~sneaky storage~ to help declutter and calm your space.
Another bonus? If you flip the lid over, it has a wooden base, so you can *also* use this as a teensy snack table. I recently got one of these for my new apartment to stash my candles and ~candle accessories~ in and it’s pretty much become my favorite piece of furniture?? I use it to prop up my feet during work hours and sometimes if I want to eat on my couch I’ll use it as a tray. It’s also sturdy enough to sit on, if I ever wanted to have guests over and needed an extra chair. It was RIDICULOUSLY easy to set up — I had it done in less than 10 minutes, and probably didn’t even need the directions. It also just looks so darn cute (and comes in so many colors that I’m tempted to buy another!).
Get it from Amazon for $34.99+ (available in two sizes and three colors).
43. A Bentgo stackable lunch container perfect for commuters who need a leakproof, sturdy option for their lunch salad/lunch charcuterie situations. This bowl is nice and deep for mixing salads and has an upper compartment to keep your other ingredients separate, *plus* a container for dressing and a reusable fork.
Promising review: “I absolutely love these salad containers. My fiancé and I have big appetites, but try to eat healthy. These containers fit a ton of salad greens and all sizes of toppings — nuts, beans, cheese, fruits, meats, pasta, etc. They make packing lunch easy. Just throw in some greens, a protein, a dressing, and toppings that make salad fun for you! We use ours several times per week and they make it to both our jobs without spilling or leaking. I walk and ride public transit, so mine gets tossed around a bit. Several of my friends and coworkers have bought them after seeing mine!” —izzo
Get it from Amazon for $14.99 (available in eight colors).
44. Vacation’s Classic Whip SPF 30, a wildly beloved “dessert for your skin” that feels so lightweight and decadent to apply that reviewers can’t get enough of it. (No, REALLY. This is selling out all over 😭.) Not only does it feel ridiculously indulgent, but it’s water-resistant and sensitive skin-friendly, so you’ll be the sweetest AND safest treat on the beach.
Check out a TikTok of Vacation’s Classic Whip SPF 30 in action.
Promising review: “Smells SO GOOD! This sunscreen smells so nostalgic and I love the whipped cream play. Makes me much more excited about putting sunscreen on. A little bit goes a long way, and it’s pretty thick on the skin. Breaks down into a lotion kind of and turned out to be too oily for my face specifically, but love it for my body. Will be buying this again!” —avery
Get it from Amazon (with a free air freshener!) for $23.
45. A pair of “Cloud Socks” so perfectly soft and warm that reviewers compare them to the luxury of the expensive Barefoot Dreams version.
Promising review: “I am loving these soft and cozy socks! I love keeping my house nice and cold and these are the best! Perfect neutral color goes with everything, and are great for lounging around! You won’t regret this purchase especially during those cool fall nights and colder winter days!” —Unapologetically Lexi
Get it from Amazon for $9.98 (available in five styles and multipacks).
46. A guided visual “breathing partner” you can use for meditation and calm to shift your mindset. This is designed to guide you through either the popular 4/7/8 or 5/5 “calming breaths” to help reduce stress and anxiety, using colors that fade in and out softly as cues. Bonus: it’s kid-friendly!
Mindset is a small business that specializes in calming personal care and decor products.
Promising review: “I started meditating over a decade ago. Intermittent in the beginning, progressing deeper and finding new joys over time. With Breathing Buddha, the last thoughts have dropped away as counting breath always seemed to keep me conscious of, well, counting. Granted, I have always dropped the counting after a handful of breaths, but Breathing Buddha has made for a delightful transition as I realize it don’t have to count at all. It is a lovely concept, well executed, and very easy to start using.” —Lynn
Get it from Amazon for $21.95 (available in two styles).
47. Nick’s Protein Bars, which is basically a way to eat candy for breakfast *and* get a whopping 15 grams of protein at the same time. Reviewers are obsessed with how these keto-friendly, Swedish-style protein bars taste like legit candy!
Check out a TikTok of the protein bars in action.
UMMMM I’m obsessed with these, so much that I’m literally eating one as I type this. I’m on an eternal quest to only ever eat protein bars that taste like candy, because life is too short not to only eat delicious things, and these pass the test with FLYING colors. The Karamell Chocolate one tastes like a Samoa Girl Scout cookie and the Choklad Peanut tastes like a Snickers. I can go from feral and hangry to a perfect ray of chocolate sunshine after eating one of these. I should do a better job of gatekeeping them now that my beloved Barebells are also selling out online right and left, but I’m a yapper, so. ENJOY.
Promising review: “These are akin to Mars bars, and actually are much better than the current ‘real’ candy bars I’ve tasted in the USA. There are whole, crunchy almonds, caramel and creamy chocolate. Sometimes they arrived a bit squished and are messy to eat, but they’re still scrumptious and by FAR the best keto/low carb protein/candy bars I’ve had!” —Samantha S.
Get it from Amazon for $28.99+ (available in eight styles).
48. A beginner-friendly mini pottery wheel kit with everything you need to start making your teensy creations, and/or recreate that scene from Ghost as cheaply as possible.
Each kit comes with a pottery wheel machine, a power adapter, eight sculpting tools, two paint brushes, three packs of air-dry clay, and 12 paints.
Promising review: “I am amazed how well thought through this product is. It is very compact and has everything you need to get started and trying your hand at pottery! My kids immensely enjoyed using it and were very excited with their creations. It’s very compact, built with very good quality materials. The wheel is very stable and you can control the speed as you get the hang of it. It’s well priced for a starter kit and overall a great kit.” —Synghal
Get it from Amazon for $59.99 (clip the $10 off coupon on the product page for this price).
49. A light-up rain cloud essential oil diffuser pulled out of your dizziest daydreams. Reviewers especially love how soothing the color changes and sounds of the water flow are. (And that both are fully adjustable!)
Check out a TikTok of the rain cloud diffuser in action.
Promising review: “Love it! It’s so super cute! We call it our shroomcloud. It’s peaceful and the mood changing colors are the best! I love hearing the subtle sound of water. Ahhh, zen! Works great as a diffuser with a few drops of your favorite essential oils, too.” —Krissy
Get it from Amazon for $39.98.
50. A chic shoulder bag that fans of Bottega Veneta will love as an affordable alternative to the $$$ name brand version. This is the perfect size for quick errands or a night out, both because it’s versatile to go with juuuust about anything and boasts a surprising amount of space.
51. A tear-off daily self-care calendar for a gentle way to start your day and still keep it productive and fulfilling — this has space not just for a to-do list, but affirmations, things you’re thankful for, reflections, meals, and plans for self-care.
Amazon
Bliss Collections is a family-owned, Wisconsin-based business established in 2012 that specializes in stationery, planners and pads, and drinkware.
Promising review: “I got this for my mental health when I was in a really bad place mentally, and I was trying to figure out why I was having so many panic attacks. This made me feel on top of stuff and gave me something to look forward to. Super cute, super cheap, and it makes me happy.” —katelyn
Get a 50-sheet pad from Amazon for $9.99.
52. A set of itty bitty vintage-inspired spoons that are just BEGGING to be used for all your coffee, tea, dessert, and yogurt needs. (Is it just me, or do we all have an Emotional Support Tiny Spoon?)
Reviews have been edited for length and/or clarity.
