1. A ridiculously soft oversized hoodie reviewers compare to $$ brands like Skims, Aritzia, and Abercrombie. You know how on TikTok sometimes people say “this hoodie hoodies” like it’s a noun and a verb? Enter this cult-favorite, reviewer-beloved hoodie, which does, in fact, hoodie.
Promising review: “I’m obsessed with this hoodie. I’ve been looking for a warm, soft hoodie with a big hood for a long time. This quality is excellent and feels more expensive. It is an oversized fit. I usually wear an XL top and sometimes L. The large fit perfectly! I want one in every color now.” —LindsayW
Get it from Amazon for $29.99+ (available in women’s sizes XS–XL and 26 colors).
2. Kitsch’s iconic claw clip, well-known for its delicate style and strong, sturdy clamp suitable for all hair types. Yes, it’s more expensive than the cheaper sets you can get out there, but this is actually built to last and has specially rounded teeth to prevent hair damage.
Kitsch is an LA-based, self-financed, woman-owned small business established in 2010 that specializes in hair accessories.
Promising review: “Love that you can dress this up or down! It is my go-to accessory for working in preschool to put my hair up quickly. It is elegant and classic. It is amazingly durable even in getting thrown in the bottom of my heavy work bag! I am amazed by this clip. I have coarse medium thick hair and it is the perfect size.” —Niki
Get it from Amazon for $7.99.
3. A cult-favorite luxury-scented candle with a throw so satisfying and scent profile so ~mesmerizing~ that reviewers can’t stop gushing about it. If you’re in the market for a signature scent for your space, look no further than this jasmine, oud, and sandalwood blend.
Lulu Candles is a US-based small business that specializes in scented candles and perfumes.
Promising review: “I was staying over at a friend’s house and sitting next to her coffee table. She had this candle on the table and even though it wasn’t lit I could smell it, and it was so delicious that I instantly went online to find it and bought it for myself! If this came in a perfume I would buy enough to last the rest of my life. I don’t know how to even explain the scent but if you are an amber/patchouli/vanilla fan, this is absolutely for you. The jasmine adds an unbelievable freshness without a flowery scent. I even bought the shampoo and conditioner which I will probably use as more of a body wash and shaving cream but that is how desperate I am to get this scent on me!” —Melissa I.
Get it from Amazon for $19.95+ (available in three sizes, in gift box options, in packs of two, and in a variety of scents).
4. A deliciously soft waffle weave blanket made with bamboo, which makes it so light and breathable that every time you drape it on yourself you’ll be like, “Am I the insufferably comfortable main character in a laundry detergent commercial?”
Promising review: “We absolutely love these blankets. We entertain family and friends quite a bit and I know of four people that have bought blankets from this seller after staying with us. They are light and airy but also warm and cozy. They hold up well in the wash and keep their appearance as looking new. We will definitely purchase more.” —KMcK
Get it from Amazon for $29.99+ (available in 18 colors and four sizes).
5. A gorgeous colorful crystal suncatcher that is a lawlessly small price to pay for something that throws so much dazzling, sparkly light into your home.
Promising review: “Sparkling and beautiful. I bought these to hang in my kitchen window, and they are perfect. The sun hits the crystals, and it creates a beautiful shine and radiance. I’ve received lots of compliments. Nice buy!” —Alicia Burciaga
Get it from Amazon for $15.99+ (available in five styles).
6. A set of retro-style rounded square aviator sunglasses to make you look like you fell out of an ’80s action movie, but in the chicest way possible.
Promising review: “These sunglasses are so great, I love them. They are super lightweight, and they look amazing on. The shape and fit are perfect, and they are very comfortable. They are great because they are so inexpensive you don’t have to worry about them, but they also are well made and good quality. Highly recommend if you want a nice pair of sunglasses that don’t cost a fortune.” —Amazon Customer
Get it from Amazon for $14.99 (available in 15 styles).
7. A lovely Secret Garden–inspired book vase for a subtle, dainty way to tell your guests, “Yes, I will be extremely unavailable when the next season of Bridgeton drops.” The *decor’s kiss* perfect amount of whimsy meets practicality.
Amazon
Promising review: “I love this book vase. I added some silk flowers and it looks great. The size is just right on my dresser.” —Rachel
Get it from Amazon for $12.99 (available in four styles).
8. A set of lovely pastel wireless Bluetooth earbuds that reviewers compare to AirPods, except arguably better — these are completely waterproof (like, you can fully take them in the pouring down rain on runs *and* in the shower) and come with several silicone earbuds to get the best fit possible.
These come with a wireless charging case that provides up to 14 hours of charge (with the earbuds able to play for four-plus hours with each full charge).
Promising review: “Best decision! These are the greatest headphones ever! I saw them on TikTok months ago and added them to my wishlist. I got a new phone that doesn’t have the headphone port so I decided it was time to finally buy them. They are amazing and I probably won’t ever take them out of my ears! 😂” —Katlyn D Arnold
Get it from Amazon $24.99+ (available in two sizes and five colors).
9. A marble board wire cheese cutter to serve as half decor, half kitchen tool, and 100% the biggest hit at any wine and cheese night when you let guests slice their own cheese with it.
Check out a TikTok of the cheese slicer in action.
Promising review: “My mother-in-law had purchased one last year and I tried hers at Christmas and fell in love with how easy it was to use. We have a lot of get togethers with friends and cheese is a staple appetizer in our house. So I purchased my own and have been using it weekly since. It cuts easily and it’s mostly easy to clean. Sometimes cheese gets stuck in the crack but some scrubbing with a small brush usually does the trick.” —Jessica
Get it from Amazon for $18.47 (available in two colors).
10. A set of luxe extra soft cooling bed sheets so many reviewers with insomnia, night sweats, and overheating issues swear by that you might never consider buying another set of sheets again. Reviewers also are obsessed with how well these sheets wash and maintain quality over time. Bonus? These come in so many colors it’s basically *impossible* not to find one to match your room’s aesthetic.
Promising review: “Feel like expensive high end hotel sheets. I normally use flannel sheets year-round because it’s the only material I like but these are my new favorite. Very soft and cooling. Fit our bed perfectly. I purchased both for our bed and our spare room and have only gotten compliments from guests. Great sheets without the huge sticker price.” —Anna Greenlun
Get it from Amazon for $39.97+ (available in seven sizes and 18 colors).
11. A timelessly chic, conveniently lightweight canvas laptop bag that will become your commuting BFF. This features eight interior pockets to organize your chaotic existence, plus magnetic snap front pocket for easy access to things like keys and work IDs. It also has different carrying options between the sturdy handles and detachable carrying strap.
Promising review: “Okay when I say that this is a sign for you to get this bag, you should TOTALLY GET IT. I stumbled across this girl’s TikTok while searching for an affordable tote while being durable, spacious, and stylish! I am glad I came across this tote. It is perfect for school, and switching it up for work or travel! As an art major with a bunch of sketchbooks and a 16” laptop, I approve!” —Zonna Vu
Get it from Amazon for $29.99+ (available in seven styles).
12. A showstopping cocktail ring set with the kind of timeless beauty that will make everyone think it’s a family heirloom. (Heck, with so many reviewers talking about how durable it is, it well could be one day!)
Promising review: “First let me say I LOVE THIS RING!!!! I wear it all the time. I’ve been wearing it for over a month now and in the beginning I tried to take it off when doing dishes, showering, and washing my hands. After about two weeks I just decided to leave it on and it has been fine. I never take it off, the ring is true to size. It’s not too thin or thick, feels great on, and it is durable. The only con is that the stones can sometimes look cloudy. Other than that I love it couldn’t be happier, it’s great for the price and I am very pleased.” —tracy k revels
Get it from Amazon for $23.99 (available in four colors).
13. A set of sophisticated cylindrical wineglasses to elevate your Friday wine-cheese-and-Netflix nights so instantaneously that you’ll feel like an extra in one of those Shows About Rich Families Who Fight All The Time.
Joy Jolt is a small business that specializes in modern and pop culture-themed drinkware and kitchen accessories.
Promising review: “Beautiful wineglasses. I am obsessed. They are so modern and elegant. The quality is really nice. They arrived very well packaged. Definitely worth the money.” —Maybeline
Get a set of two from Amazon for $19.95 (available in three styles).
14. A hands-free portable phone charger that sticks right onto your phone plug and chills there so easily that you might forget it’s there in the first place. This mini charger is designed to give you one full iPhone battery per charge, making it a lifesaver for busy humans, particularly ones who love traveling.
Promising review: “I used these several times for the past year, traveling for business and leisure. It is always a challenge to find an outlet at the airport since some airports do not offer a charging station. Using those types can also be a security risk. That’s why I love using these portable chargers. They are lightweight and fit in my travel handbag/or small backpack pocket. The portable chargers take about 30–35 minutes to fully charge if dead. Once charged, they charge fast and hold a charge for many hours.” —J
Get it from Amazon for $14.99 (available in six colors and in two-packs).
15. A set of satin pillowcases that not only have a cooling effect, but are soft on your skin and create less friction for your hair so it won’t get as tangled while you sleep. Reviewers especially love these because they’re an affordable alternative to ones that typically run $18 per case!
Promising review: “My hair has never been better! I got this because of TikTok and it has done wonders for my hair. My hair isn’t frizzy or dull-looking when I get up in the morning.” —Aaron Key
“These are really nice — perfect price point too. There’s no difference between these and the same pillowcases from Kitsch at three times the price.” —Keri
Get a set of two from Amazon for $7.99 (available in 22 colors and four sizes).
16. A suspended “floating” wine bottle holder because the only thing more magical than wine and cheese night is the delightful witchcraft of watching your bottle suspend itself in mid-air.
Promising review: “I was actually curious if this was actually going to work and if it would look cheap, but it’s well made, sturdy, and looks pretty cool. You can use other liquor bottles. Don’t be fooled by the empty bottle and lack of weight. I tried full bottles of unopened wine, and it’s held up really well. For the price point, you can’t beat it, and you will definitely get lots of compliments!” —KGP
Get it from Amazon for $11.99+ (available in five styles).
17. A pair of upscale palazzo pants to add some *PIZZAZZ* to your boring work outfits (no offense to tweed, houndstooth, and the rest of the neutral pattern workwear gang).
Promising review: “These are my favorite pants! They are comfy, cute, professional, fun, and they pair well with SO many things! I can basically wear them for any occasion! I’ve bought them in three colors, and I easily wear them all once (if not twice) a week!” —Liz
Get them from Amazon for $33.99+ (available in women’s sizes XS–2X, short sizes, and 32 colors and patterns).
18. An abstract tabletop mirror to blow yourself kisses on your way out of your bedroom for another busy day of being the Most Productive, Cutest, Funniest Person Alive. ✨✨✨ Reviewers swear by this as an easy vanity mirror!
Amazon
Promising reviews: “I use it to get ready every morning!! So cute, also very easy to clean. Hasn’t cracked no matter how rough I am with it. It’s very lightweight and a great gift for yourself or anyone. Definitely worth the price $$!!!” —M. Gonzalez
Get it from Amazon for $8.90.
19. A record/magazine/Cool Stuff holder that’ll not only help you organize your books and records, but will give you the opportunity to make your favorite things part of the decor.
Promising review: “I didn’t want anything too bulky on my nightstand, but I like to have several books I like to read in bed. I previously had them stacked on top of each other and found this. I was afraid it might be cheaply made, but it is sturdy and beautiful! I’m such a bookworm, and I am in love with this added piece to my room.” —SP
Get it from Amazon for $15.99 (available in three colors).
20. A ~weightless~ liquid cream blush with some real Rare Beauty blush energy that’s having a whole moment and a half on Amazon right now. Reviewers adore how high-pigmented and blend-able the colors are, and how soft and dewy the effect is on their skin.
Promising review: “Creamy and blendable. These are great blushes and have lots of pigmentation. Very creamy and a smooth application on the skin! It is a great [alternative] for the Rare Beauty blush. It lasted me the whole day and did not melt off. It has a lot of coverage and does not need too much when applying.” —Harsh Argawal
Get it from Amazon for $7.99 (available in 12 shades and in sets).
21. A set of Glamnetic’s press-on nails for anyone who’s short on time or money but not on glamour — these standard and colorful sets are easy to reshape and apply, *plus* are reusable, so it’s really an investment not just in one flawless manicure, but multiple.
Glamnetic is a small business that specializes on uniquely-designed, reusable press-on nails.
Promising review: “I saw these all over my TikTok FYP and was so curious to try them. They are absolutely beautiful, and just after two days I have gotten so many compliments. The glue holds super well and the application process was super simple. I don’t think that I will ever get acrylic nails again, as a set like this would likely be three times the price.” —Leslie and Paige
Get it from Amazon for $14.99+ (available in 12 styles).
22. A blank acrylic dry erase board you can install by the side of your bed as an easy, aesthetically-pleasing way to keep track of your schedule for the week (or write motivational messages to yourself like “Please make sure all the Goldfish crackers end up in your mouth and not all over your bed”).
1801 & Co/Etsy
1801 & Co. is a Minnesota-based Etsy shop established in 2016 that specializes in family wall calendars, chore charts, wedding signs, and more.
Promising review: “I love it! I got it so fast after ordering and it’s perfect. I love the sleek design for my small home office space. I can’t function at work without a dry erase board but couldn’t find any that would look nice in my office space which is in the corner of my master bedroom! Having functional office space but not LOOK like office in the bedroom is challenging but this acrylic board is PERFECT. The black pen that comes with it is very nice fine tip and erases without a trace.” —Dawn Powell
Get it from 1801 & Co. on Etsy for $14.83+ (originally $19.78+; available in multiple thicknesses and sizes as well as four hardware colors).
23. A simple tennis bracelet to add a touch of sophistication to any outfit without the “!!!!!” of the price of name-brand versions like Swarovski.
Promising review: “Soooo pretty. It’s 100% [similar to] Swarovski for so cheap. Looks exactly like the photo and I wear it every day.” —Trysten Walters
Get it from Amazon for $17.95 (available in five styles and three sizes).
24. A TikTok-beloved bedside carafe set complete with a tumbler, because snuggling in bed all day is no easy feat and requires consistent hydration!! Now you can have it at the tips of your fingers.
Check out a TikTok of the carafe set in action.
Promising review: “I saw this carafe in a BuzzFeed article. This is definitely something I needed that I didn’t know that I needed. I live in a two story house with the kitchen on the opposite end which makes me groggily navigate the stairs at night. I usually have a water bottle on my nightstand but decided I could upgrade. This carafe is a little smaller than I’d like but for the price, it’s really perfect and no-frills. It’s simple but functional. I guess you could use this for mouthwash too but it’s perfect for bedside water. I love that the cup covers the top when not in use so that the water stays clean. I would not hesitate to purchase this item again.” —TheJadeMermaid
Get it from Amazon for $12.89.
25. A pair of minimalist teardrop earrings that aren’t *not* a near perfect alternative to the popular Bottega Veneta version that run for over $1,000. 👀
Promising review: “I was pleasantly surprised at how quickly these earrings came and in such cute and safe packaging. They were so shiny and stylish, but I chose the ones that were quite large, but very comfortable and will go with everything!! These are lightweight so they won’t pull on your earlobes, you can actually wear them all day and forget they’re on, they’re so comfy!!! Love them!!” —june d.
Get a set from Amazon for $7.40 (available in single sets and in a larger size).
26. A dainty bird-shaped lemon juicer you can use to squeeze lemons, limes, or oranges into your morning tea, salads, or hot water. Turns out the early bird gets the worm *and* the delightfully aesthetic juice.
Promising review: “This little utensil is adorable, and quite practical. When I saw it on TikTok I knew I had to have one. You simply put a slice of lemon in and pour out the juice. It looks so pretty sitting on the table and comes in very handy.” —Dian Marchese
Get it from Amazon for $6.99.
27. A hanging macrame hat organizer that won’t just free up precious storage space in your closet, but will turn your favorite accessories into decor. Time to cultivate that “coastal cowgirl coquette” aesthetic once and for all!!
Promising review: “Love it! Needed something to hold my hats but didn’t take up much room. This was a super cute option. Easy to grab a hat and replace it when needed. Will be buying another soon for all my hats! 🤠” —Amber
Get it from Amazon for $7.99 (available in two colors and for multiple numbers of hats, up to five).
28. A glass vintage-inspired foam soap dispenser to add just enough subtle glamour to your bathroom that you’ll forget you just spent the better part of a half hour trying very hard not to burn your human face with a curling iron.
29. A pair of waterproof, anti-slip fuzzy memory foam slippers so you can rock these comfy kicks not just at home, but on all the errands you’re running. Might as well make sure everyone in the snack aisle of the grocery store knows you have good taste in toenail polish!
Promising review: “These slippers are amazing! Discovered them on TikTok and went back and forth about ordering them but wow, they are so comfortable. I have barely taken them off since receiving them. They are so fluffy and stay on my feet surprisingly well when walking around the house. Can’t wait until more colors are in stock to get another pair.” —MSumm
Get it from Amazon for $19.99+ (available in women’s sizes 5–10 and 15 colors).
30. An understated but sleek retro-style baguette purse perfect for anyone weaning themselves out of their tote bag era, one chic purchase at a time.
Promising review: “Gorgeous bag. The material is so easy to clean, it’s beyond sturdy and looks very classy. The zipper pocket inside is great for storing things discreetly. The length is great, it sits perfectly under my arm with a little bit of room still. Overall great purchase.” —Mary
Get it from Amazon for $27.99+ (available in eight colors and one other style).
Reviews have been edited for length and/or clarity.
